MLM News

Thursday, June 28, 2007

MLM Company Herbalife Appoints New Manager For Indonesia

Herbalife Ltd. (NYSE:HLF) has hired Agung Karso Sardjono as general manger of its Indonesia operations, responsible for expanding the companys operations and working closely with its distributor leadership. He will report to Vice President, Southeast Asia Edi Hienrich.

Sardjono has 17 years of direct selling experience with leading companies. He spent 15 years at Avon Indonesia, where he started as a management trainee and ultimately became the first Indonesian president director, as well as serving on the companys board.

Sunday, June 24, 2007

BurnLounge Abandons MLM Business Model

Under pressure from the FTC, BurnLounge has changed it's business model...

BurnLounge, the worlds first fan driven digital download community, today announced a simplification of its business model that will eliminate the network marketing element of its business while providing greater business benefit for entrepreneurial members of the BurnLounge community.

The company intends to focus on its free service and will deliver increased rewards per sale. BurnLounge will continue to build strong partnerships and high-margin product lines providing a viable business for its members and artists. The free service is comprised of BL2, the software that enables anyone to open up their own download store and become a digital retailer; and BurnPages, a personal web page with customizable widgets.

New FDA Rules Affect MLM Vitamin Companies

Utah makers of dietary supplements such as Nature's Sunshine Products and Usana Health Sciences will have to do tests to identify all of the compounds.

Bloomberg News reports that is required under the 815 pages of new rules recently issued by U.S. regulators.

Manufacturers of such products nationwide also must establish written procedures and keep production records for at least a year, according to documents posted today on the U.S. Food and Drug Administration's Web site.

Distributors Sue MLM Company USANA

MLM company USANA's PR woes continue...

Independent distributors filed a lawsuit Thursday accusing USANA Health Sciences Inc. of fraud and deception, the latest public-relations blow for the marketer of vitamins and nutritional supplements.

The lawsuit, which seeks class-action status, was filed in California state court on behalf of hundreds of low-level distributors in California, which has tough multilevel marketing laws.

Tuesday, June 19, 2007

MLM Newsletter "MarketWave Alert" Issue #81

In the latest issue of MLM industry newsletter "MarketWave Alert", Len Clements discusses the FTC action against BurnLounge Inc. The FTC is alleging that BurnLounge is an illegal pyramid scheme.

BurnLounge is a multilevel reseller of downloadable music via "online music stores".

Interesting article and well worth checking out for Len's view on the economics of an MLM company and the problems facing BurnLounge.

Sunday, June 17, 2007

Relaunch For MLM Brand Amway

Quixtar is on its way out. Amway is on its way back.

Direct-sales giant Alticor Inc. confirmed Wednesday it will phase out its 7-year-old Quixtar Inc. label during the next 1 1/2 to two years and rebuild its Amway Corp. name in North America.

More Embarrassment At MLM Company USANA

Further embarrassing disclosures at MLM company USANA...

Another executive at Utah vitamin maker Usana Health Sciences Inc. has been forced to revise his credentials.

Gil Fuller, Usana's senior vice president and chief financial officer, has been described as a certified public accountant, but he let his license to practice public accounting lapse in 1986, long before he joined the company.

Sunday, June 03, 2007

MLM In India - New Developments

News about developments in India...

Ever thought what’s driving big ticket investments by MLM (multi level marketing) companies such as Amway, Herbalife, Modicare, Hindustan Lever Network and Forever Living into India? And why they are churning their product mix and what’s their new focus area?

Feel the pulse. Indians are getting more health conscious and it’s nutrition and wellness products that’re raking in the moolah for major direct selling companies operating in the country now. This, in fact, is also luring new entrants into the market.

Friday, June 01, 2007

Indian Physician Joins Advisory Board Of MLM Company Herbalife

Herbalife Ltd. (NYSE:HLF) has expanded its Nutrition Advisory Board (NAB) with the addition of Anoop Misra, M.D. of India, an internationally recognized specialist on diabetes and metabolic disease. Anoop Misra was awarded Padma Shri (one of the highest national honors) by the President of India.

The Herbalife NAB is comprised of leading experts around the world in the fields of nutrition and health who educate and train Herbalife independent distributors on the principles of nutrition, physical activity and a healthy lifestyle. The board is chaired by David Heber, M.D., Ph.D., director of the Center for Human Nutrition at the University of California, Los Angeles (UCLA).

Monday, May 28, 2007

Outlook For MLM Company Amway In Romania

Direct sales company Amway Marketing Romania, estimates a 20-30% turnover increase for this year, which would bring the company's business to around 37 million euros, with a business growth rate of half that seen in the last three years. Amway Marketing Romania, which sells cosmetic products, food additives, and household care products, has posted monthly sales of 3 to 4 million dollars (2.2 to 3 million euros), up 20-30% on the same period last year. "I don't think we will see a 50% increase in turnover this year, because we have already reached a size at which such a rate of growth is not possible any more.

New Chairman At MLM Company Herbalife

Herbalife Ltd., which markets nutritional supplements, said late Wednesday it named Chief Executive Michael O. Johnson chairman.

Johnson succeeds Peter Castleman, who resigned to focus on his other business activities, the company said.

Latest Issue Of MLM Newsletter "MarketWave Alert"

Latest issue of "MarketWave Alert" has more on the FDI versus MLM company USANA issue...

For any of you following Barry Minkow's attack on Usana (which is actually an attack on MLM backed by the Pyramid Scheme Alert organization), check out Dr. Jon Taylor's response to my rebuttal, and my rebuttal to his response, here: